Ferral
Mobile Wealth Management & Investment Application
Overview
Ferral is a mobile-first wealth management application designed to simplify long-term investing, portfolio diversification, and asset tracking for retail investors.
The core objective was to design a mobile dashboard that demystifies complex financial analytics, providing users with clear, actionable insights and transparent transaction histories.
By conducting extensive user testing and refining interactive flow charts, I delivered an onboarding experience that reduced registration friction and increased app engagement rates.
